序
第2版前言
第1版前言
Unit 1Fundamentals of Writing English Business Letters
英文商務(wù)信函寫作的基本
知識(shí)1
Unit 2Establishing Business Relations
建立業(yè)務(wù)關(guān)系22
Unit 3Status Enquiries
資信調(diào)查36
Unit 4Enquiries and Replies
詢盤及回復(fù)52
Unit 5Quotation and Offer
報(bào)價(jià)和發(fā)盤68
Unit 6Counteroffer and Acceptance
還盤和接受83
Unit 7Sales Promotion
銷售促銷97
Unit 8Orders and Their Fulfillment
訂單及其履行111
Unit 9Letter of Credit
信用證127
Unit 10Other Terms of Payment
其他支付方式143
Unit 11Packing
包裝159
Unit 12Insurance
保險(xiǎn)175
Unit 13Shipment
裝運(yùn)192
Unit 14Claim and Settlement
索賠與理賠209
Unit 15Modes of Trade
貿(mào)易方式231
Unit 16Memo,F(xiàn)ax and Email
備忘錄、傳真與電子
郵件249
Appendix
Appendix AUseful Phrases and
Expressions
實(shí)用短語264
Appendix BAbbreviations Commonly
Used in International
Trade
國(guó)際貿(mào)易中常用縮
略詞282
Appendix CWriting Correctly
正確寫作295
Appendix DKeys to Exercises
參考答案311
Bibliography 參考文獻(xiàn)334Ⅷ